20 lessons and pieces of advice from the December 7, 2024 elections – H. Kwasi Prempeh writes
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Money can’t buy love. Or, you got played!
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Pride comes before a fall.
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There is a little Kwaku Ananse in every Ghanaian voter; don’t underestimate our capacity to repay trickery with trickery.
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Mind your language and attitude; we don’t like being insulted or disrespected.
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Power is not knowledge–or wisdom.
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An attractive product can be rendered unmarketable by association with a damaged brand and an untrusted and unlikeable sales team.
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Don’t believe your own hype; echo chambers are bad for your political survival.
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The diehard partisan voter is now a minority of the GH voting population. (Ref. Afrobarometer R9).
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Some victories in the court of law would cost you victories in the court of public opinion; there is such a thing as a Phyrric victory.
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“It’s the economy, stupid”. (But it’s more than the economy; good governance matters!)
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“Free SHS is like the blood of Jesus that wipes away all sins” (HKP, August 11, 2019). Not!
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You dismiss data from Afrobarometer or Mussa Dankwah at your own peril.
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All politics is personal; hwɛ w’a setena mu . . .
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The alternative is always scary for some, merry for others, and the same for the rest of us. Scare tactics don’t work!
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Don’t seek power in humility and govern in arrogance.
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The country yearns for a reset; there isn’t much to upgrade!
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Eight years is enough; breaking the 8 is reserved for the first party or government that would lead and govern this country exceptionally well, not for average or subpar performance.
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The opinions of “neutrals” are more credible than the opinions of paid party communicators or partisans.
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If you’re going to rebrand your party, rebrand up, don’t downgrade!
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“Accra” is not Ghana but it is more like Ghana than any other place outside Accra.
